Are Discount Codes in Influencer Marketing Converting?
A discount code is typically made up of letters and numbers that make up a specific code. These codes can be used to gain a discount on a product t...
May 25 , 2021
Apr 09 , 2021
Instagram Stories
Instagram Stories are a quick, easy way to share moments and experiences. Brands can leverage this feature to help promote their brand awareness an...
Apr 07 , 2021
Short videos vs Long Videos
Does length of the video matter? Is it better to produce long videos or short videos? Yes, and it depends. Here we break down the benefits of produ...
Mar 31 , 2021
Impressions vs Reach
Impressions and reach are two common social media metrics that a lot of businesses use to evaluate their social media performance, but oftentimes, ...
Mar 22 , 2021
Factors Affecting an Influencer’s Cost in a Partnership
Influencer marketing is a great way to get the word out there on the company name and brand image, but it is not the cheapest marketing strategy. N...
Mar 11 , 2021
IGTV Dos and Don'ts
IGTV is a relatively new feature added to the Instagram app, so there are many possibilities of what to publish for that specific feature to attrac...
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